Getting caught up in the spirit Black Fridaythe busy shopping day after Thanksgiving is easy. Youre in a mental mindset to spendand retailers count on that to lure you in with doorbuster prices and hope you buy a lot more while youre there. Sometimes, though, the deals arent as good as they seem.Certain categories of merchandise are best avoided on Black Friday. And the team at DealNews has advice on what you should avoid (and for how long). Here are things youre better off bypassing.

TVswell, some of them

There are great deals on some name-brand TVs on Black Friday. There are also specials on off-brands. Those are the ones youre better off avoiding. Televisions are an expensive enough product that its wise to get a major brand, as the quality is generally better. Missed out on the best deals today? Wait until late January/early February, when theyll usually go on sale again at comparable or better prices.



If youre hunting for one of the years red-hot items, then definitely buy it if you see it. But if youre simply shopping for random toys, Black Friday isnt the best time to buy them, despite the sales. There are good odds youll find better prices closer to Christmas.


Its tempting to buy makeup when youre already at a big box store like Macys, but the Black Friday deals usually arent great. Cyber Monday generally has better discounts, says DealNews. And more stores will be offering them.

Holiday decorations

While there are some bargains for people looking to get in a festive mood, youre better off waiting until right beforeor, even better, afterChristmas. Thats when prices really get slashed and you can stock up for holiday 2023.

Power tools

Mom or Dad might want a drill, but the holidays arent the time for peak savings. Prices tend to be lower closer to Fathers Day. There are some end-of-year savings, but if its a gift that can wait, consider starting your shopping a bit earlier next year.


Sofas and other big-ticket furniture items arent common holiday gifts. Youre likely to save money if you can hold off until Presidents Day or Memorial Day. The occasional deal you do see on Black Friday (or throughout the entire holiday season) wont generally be the best one.

Pretty much anything from small Businesses

Lets be clear: Were not saying dont support local merchants. Just wait a day. Small Business Saturday is Nov. 26and thats when the small business deals are more prevalent.

Sign up for the Fortune Features email list so you dont miss our biggest features, exclusive interviews, and investigations.